Success Story

Data-driven logistics
Proactive issue resolution
Personalized customer journeys
Streamlined returns process
Enhanced customer experience

About the Customer

PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For more than 75 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion.

Transformed Post-Purchase Experience

PUMA gained unparalleled visibility into their shipments, allowing them to monitor and address potential disruptions before they escalate in order to deliver the best experience possible to their customers.

Actionable Insights from Comprehensive Data

Parcel Perform's data platform provided PUMA with end-to-end visibility into their order process, allowing them to track every step from order creation in the warehouse to final delivery, and proactively address any potential issues along the way.

Flexible Reporting and Analytics

PUMA leverages Parcel Perform's in-depth reporting and analytics capabilities to gain a deeper understanding of their shipping and returns performance, identify areas for improvement, and uncover opportunities for future optimization.

Seamless Returns Management

Parcel Perform's seamless integration with PUMA's online return solution streamlines their entire returns process, providing valuable insights and enabling a paperless, sustainable return experience for their customers.

Enhanced Visibility and Control

PUMA now possesses a real-time window into the movement of its shipments across the entire European market. This real-time visibility empowers them to take proactive steps, resolving potential issues before they impact the customer experience.
Data-Driven Decision Making

PUMA is going beyond mere data collection and is using it to fuel smarter decision-making. Parcel Perform's platform gives PUMA the analytical muscle to examine its shipping and returns data in detail, uncovering areas ripe for improvement and opportunities to boost efficiency.

Personalized Customer Experiences

By harnessing data insights, PUMA ensures that every interaction with a customer is relevant and tailored to their specific needs and order details. This commitment to creating unique customer journeys reflects PUMA's understanding that a positive post-purchase experience fosters loyalty and encourages repeat purchases.
Improved Customer Service Efficiency

PUMA's customer service representatives are now equipped with instant access to all the crucial order data they need. Parcel Perform acts as a central hub for information, allowing them to swiftly and effectively resolve customer inquiries.
Proactive Issue Resolution

PUMA is proactively tackling potential delivery issues before they escalate. The alerting system within Parcel Perform flags any potential disruptions, giving PUMA the opportunity to take rapid action and minimize any negative effects on customer satisfaction.
Streamlined Returns Management:

Parcel Perform simplifies the returns process, making it easier for both PUMA and its customers. The integration with PUMA's online return solution facilitates a streamlined, paperless return experience while also giving PUMA valuable data on return patterns.